|
research tools' products and their targeted branches: |
|
|
|
| -
|
brand behaviour
(esp. in branches with long buying intervals) |
| - |
communications monitoring, together
with Thomson Media Control (all branches) |
| -
|
competitor radar
light (different branches) |
| - |
competitor monitoring
of private services (social services) |
| - |
convenience monitor
(all branches) |
| - |
customer loyalty
research with branch-benchmarks national/international
(all branches) |
| - |
distribution research
(FMCG) |
| - |
foreign country
engagement (all branches) |
| - |
fund raising
from companies (social services) |
| - |
issue management
research, together with Reimund Research (companies, trade associations) |
| - |
Marketing-Actions-Monitoring
(all branches) |
| - |
marketing-mix-analysis
(all branches) |
| - |
marketing-scouting (all branches) |
| - |
own studies /
public relations - package (consultencies) |
| - |
Senior Efficiency Index, together with Research Now
(all B2C-branches) |
| - |
value chain research
(all branches) |
